Privacy Policy

1. Introduction

PureScan ("we", "our", or "us") respects your privacy and is committed to protecting your personal data. This privacy policy explains how we collect, use, and safeguard your information when you use the PureScan mobile application.

2. Information We Collect

We collect the following types of information:

• Account Information: Email address, name (optional), and account preferences.
• Scan Data: Images of product labels you scan (processed locally when possible).
• Usage Data: App usage patterns and feature interactions.
• Device Information: Device type, operating system, and app version.

3. How We Use Your Information

• To provide and improve our ingredient scanning service
• To personalize your experience based on your preferences
• To send important updates about the app and your account
• To improve our AI models (anonymized data only)
• To respond to customer support requests

4. Data Storage & Security

Your data is stored securely using industry-standard encryption. Scan images are processed on-device whenever possible and are not stored on our servers unless required for specific features. We implement appropriate technical and organizational measures to protect your personal data.

5. Data Sharing

We do not sell your personal data to third parties. We may share anonymized, aggregated data with research partners to improve food safety. We may also share data with service providers who help us operate the app, bound by confidentiality agreements.

6. Your Rights

You have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your data
• Export your data in a portable format
• Opt out of marketing communications

7. Contact Us

If you have questions about this privacy policy or wish to exercise your rights, please contact us at:

privacy@purescan.io